01 / Characters · 03 of 07
Brüno
An Austrian fashion reporter with no filter, no shame and a talent for making a room squirm.
2000 to 2009
02 / Who he is
Brüno Gehard is an Austrian fashion reporter who wants, above everything, to be famous. He arrived on Da Ali G Show in 2000 with a microphone and a catwalk pass, and by 2009 had his own film, directed by Larry Charles. Where Ali G relies on politeness and Borat on complicity, Brüno relies on discomfort. He is vain, tactless and entirely sincere, and he takes those qualities to fashion weeks, talk shows, pastors and politicians, where the reactions do the rest. At home there is Lutz, his devoted assistant and partner, and OJ, the son he adopts in the film.
Character file
Funkyzeit
- Full name
- Brüno Gehard
- Nationality
- Austrian
- Occupation
- Fashion reporter and fashion journalist
- Partner
- Lutz Schulze
- Ethnicity
- White Austrian
- This issue
- Vassup
- Children
- OJ (adopted son)
03 / The reel
Best of Brüno
Homophobia, and the vanity and cruelty of the fashion and celebrity industries, by putting both in front of people who cannot hide their reactions.
Trailer, 2009, Universal Pictures
Brüno theatrical trailer
The 2009 film's trailer: fashion week, a talk show, a pastor and a cage-fighting crowd.
Awards, 2009, MTV
Brüno lands on Eminem, MTV Movie Awards 2009
Brüno descends on wings into Eminem's lap at the 2009 MTV Movie Awards.
- On YouTube, fromAleksander Szadurski (Max209)
Clip, 2009, Aleksander Szadurski (Max209)
Brüno and Ron Paul, the hotel-room interview
Congressman Ron Paul, a hotel room, and an interview that ends very quickly.
04 / Where he appeared
Where he appeared
- 2000Da Ali G ShowChannel 4
- 2003 to 2004Da Ali G ShowHBO
- 2009BrünoFilm, Universal Pictures, directed by Larry Charles
- 2009MTV Movie AwardsAppearance
05 / On the record
Notable moments
Brüno storms the runway at Ágatha Ruiz de la Prada's show at Milan Fashion Week and is held by police for half an hour.
Ron Paul, then a presidential candidate, is lured into a hotel-room interview and leaves in a fury.
Eminem and Brüno stage the most talked-about moment of the 2009 MTV Movie Awards.
The film opens at number one in the United States on the weekend of July 10, 2009.
06 / Honours
Awards and accolades
Brüno opened at number one in the United States on July 10, 2009, with $30.6 million in its first weekend. Sacha's honours are in the Awards section.